/* ==========================================================
   MK Influence — design tokens
   ========================================================== */
:root {
  --night: #150A1F;        /* page background */
  --plum: #21122F;         /* raised surfaces */
  --plum-2: #2D1940;       /* borders on surfaces, hover */
  --line: rgba(255, 255, 255, .12);
  --text: #FFF7FB;
  --muted: #CBB9D6;
  --pink: #FF3E9A;
  --magenta: #C026D3;
  --blush: #FFD3E8;
  --grad: linear-gradient(100deg, var(--pink) 0%, var(--magenta) 100%);
  /* Deeper version for surfaces carrying white text (AA contrast) */
  --grad-deep: linear-gradient(110deg, #DB2777 0%, #A21CAF 100%);

  --font-display: "Bricolage Grotesque", system-ui, sans-serif;
  --font-body: "Instrument Sans", system-ui, sans-serif;

  --radius-sm: 10px;
  --radius-md: 20px;
  --radius-lg: 32px;

  --space-section: clamp(48px, 5.2vw, 75px); /* half the gap between sections */
  --gutter: clamp(16px, 4vw, 40px);
  --max: 1200px;

  --ease-out: cubic-bezier(.22, 1, .36, 1);
}

/* ==========================================================
   Base
   ========================================================== */
*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
/* Smooth scrolling comes from Lenis (motion.js). CSS smooth scrolling must stay off,
   or the two fight each other and scrolling stalls. */
html.lenis, html.lenis body { height: auto; }
.lenis.lenis-smooth { scroll-behavior: auto !important; }
.lenis.lenis-stopped { overflow: hidden; }
body {
  margin: 0;
  background: var(--night);
  color: var(--text);
  font-family: var(--font-body);
  font-size: 1.0625rem;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}
img { display: block; max-width: 100%; height: auto; }
a { color: inherit; }
h1, h2, h3 {
  font-family: var(--font-display);
  line-height: 1.04;
  letter-spacing: -0.02em;
  margin: 0;
  text-wrap: balance;
}
p { margin: 0; }
ul, ol { margin: 0; padding: 0; list-style: none; }

:focus-visible {
  outline: 3px solid var(--blush);
  outline-offset: 3px;
  border-radius: 6px;
}

.container {
  width: 100%;
  max-width: var(--max);
  margin-inline: auto;
  padding-inline: var(--gutter);
}

.sr-only {
  position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px;
  overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0;
}

.skip-link {
  position: absolute; left: 16px; top: -60px; z-index: 100;
  background: var(--text); color: var(--night);
  padding: 10px 16px; border-radius: var(--radius-sm);
  font-weight: 600; text-decoration: none;
}
.skip-link:focus { top: 16px; }

.section { padding-block: var(--space-section); }
.section-title {
  font-size: clamp(2rem, 4.4vw, 3.5rem);
  font-weight: 700;
  max-width: 18ch;
}

.grad {
  background: var(--grad);
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
}

/* ==========================================================
   Buttons
   ========================================================== */
.btn {
  display: inline-flex; align-items: center; justify-content: center;
  min-height: 52px; padding: 0 28px;
  border-radius: 999px;
  font-family: var(--font-body); font-weight: 600; font-size: 1rem;
  text-decoration: none; cursor: pointer;
  border: 1.5px solid transparent;
  transition: scale .2s var(--ease-out), background-color .2s, box-shadow .2s, border-color .2s;
  touch-action: manipulation;
}
/* 'scale' (not transform) so the magnetic effect in motion.js can own transform */
.btn:active { scale: .97; }
.btn-sm { min-height: 44px; padding: 0 20px; font-size: .9375rem; }
.btn-primary { background: var(--grad-deep); color: #fff; box-shadow: 0 8px 28px -10px rgba(255, 62, 154, .7); }
.btn-primary:hover { box-shadow: 0 12px 36px -8px rgba(255, 62, 154, .85); }
.btn-ghost { border-color: rgba(255, 255, 255, .35); color: var(--text); }
.btn-ghost:hover { border-color: var(--text); background: rgba(255, 255, 255, .06); }
.btn-dark { background: var(--night); color: var(--text); }
.btn-dark:hover { background: var(--plum); }
.btn-light { background: #fff; color: var(--night); }
.btn-light:hover { background: var(--blush); }

/* ==========================================================
   Header
   ========================================================== */
/* Dark header; the logo sits in a compact white corner block (option D) */
.site-header {
  position: sticky; top: 0; z-index: 50;
  background: rgba(21, 10, 31, .82);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  border-bottom: 1px solid var(--line);
}
.nav { display: flex; align-items: center; justify-content: space-between; height: var(--hdr-h, 76px); transition: height .35s var(--ease-out); }
/* Header shrinks a little once the page is scrolled (class set in main.js) */
.site-header { --hdr-h: 76px; --logo: 64px; --block: 132px; }
.site-header.is-scrolled { --hdr-h: 60px; --logo: 50px; --block: 112px; }

.brand { display: block; flex-shrink: 0; width: 64px; height: 64px; }
/* Corner block: pinned to the screen's top-left edge, just big enough for the logo,
   with an angled edge and a pink stripe that echo the diamond */
.site-header .brand {
  position: absolute; left: 0; top: 0; bottom: -1px; z-index: 1;
  width: var(--block); height: auto;
  transition: width .35s var(--ease-out);
  display: flex; align-items: center; padding-left: clamp(16px, 2vw, 28px);
  background: #FFFFFF;
  clip-path: polygon(0 0, 100% 0, calc(100% - 26px) 100%, 0 100%);
}
.site-header .brand img { width: var(--logo); height: var(--logo); transition: width .35s var(--ease-out), height .35s var(--ease-out); }
.site-header .nav { position: static; justify-content: flex-end; }
.site-header .corner-stripe {
  position: absolute; left: calc(var(--block) - 20px); top: 0; bottom: -1px; width: 40px; z-index: 0;
  transition: left .35s var(--ease-out);
  background: var(--grad);
  clip-path: polygon(55% 0, 100% 0, 45% 100%, 0 100%);
  pointer-events: none;
}
.site-header :focus-visible { outline-color: var(--pink); }
.brand img { width: 100%; height: 100%; object-fit: contain; }
.nav-links { display: flex; align-items: center; gap: 32px; }
.nav-links a:not(.btn) {
  text-decoration: none; color: var(--muted); font-weight: 500; font-size: .9875rem;
  padding: 10px 0;
  transition: color .2s;
}
.nav-links a:not(.btn):hover, .nav-links a:not(.btn)[aria-current="page"] { color: var(--text); }

.menu-toggle {
  display: none;
  width: 48px; height: 48px;
  background: transparent; border: 1px solid var(--line); border-radius: 12px;
  cursor: pointer; position: relative;
}
.menu-toggle span {
  position: absolute; left: 13px; right: 13px; height: 2px; background: var(--text);
  transition: transform .25s var(--ease-out);
}
.menu-toggle span:first-child { top: 19px; }
.menu-toggle span:last-child { top: 27px; }
.menu-toggle[aria-expanded="true"] span:first-child { transform: translateY(4px) rotate(45deg); }
.menu-toggle[aria-expanded="true"] span:last-child { transform: translateY(-4px) rotate(-45deg); }

/* ==========================================================
   Hero
   ========================================================== */
.hero { position: relative; overflow: hidden; padding-top: clamp(48px, 8vw, 96px); }
.hero-ribbons {
  position: absolute; inset: 0; width: 100%; height: 100%;
  opacity: .55; pointer-events: none;
}
.hero-grid {
  position: relative;
  display: grid; grid-template-columns: minmax(0, 1.1fr) minmax(0, 1fr);
  gap: clamp(24px, 3vw, 40px); align-items: center;
}
.hero h1 {
  font-size: clamp(2.25rem, 4.6vw, 4.25rem);
  font-weight: 800;
  letter-spacing: -0.035em;
  line-height: .98;
}
.hero h1 .h1-line { display: block; white-space: nowrap; }
.hero h1 .grad { padding-bottom: .08em; }
.lead { margin-top: 28px; font-size: clamp(1.0625rem, 1.5vw, 1.25rem); color: var(--muted); max-width: 46ch; }
.hero-actions { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 36px; }

/* Diamond motif from the logo */
.hero-visual { position: relative; aspect-ratio: 1 / 1; max-width: 540px; width: 100%; justify-self: start; }
.diamond {
  position: absolute;
  clip-path: polygon(50% 0, 100% 50%, 50% 100%, 0 50%);
  background: var(--plum);
}
.diamond img { width: 100%; height: 100%; object-fit: cover; }
.d-lg { width: 74%; aspect-ratio: 1; left: 13%; top: 13%; }
.d-sm { width: 36%; aspect-ratio: 1; }
.d-top { right: -4%; top: -2%; }
.d-bottom { left: -6%; bottom: -2%; }
.d-lg::after {
  content: ""; position: absolute; inset: 0;
  background: linear-gradient(160deg, transparent 55%, rgba(192, 38, 211, .45));
}

.chip {
  position: absolute; z-index: 2;
  display: inline-flex; align-items: center; gap: 10px;
  padding: 10px 16px 10px 10px;
  background: rgba(255, 255, 255, .96); color: var(--night);
  border-radius: 999px;
  font-weight: 600; font-size: .9375rem; white-space: nowrap;
  box-shadow: 0 14px 40px -14px rgba(0, 0, 0, .6);
}
.chip-icon {
  display: grid; place-items: center;
  width: 30px; height: 30px; border-radius: 50%;
  background: var(--grad);
}
.chip-icon svg { width: 16px; height: 16px; fill: none; stroke: #fff; stroke-width: 2.4; stroke-linecap: round; stroke-linejoin: round; }
.chip-dot { width: 10px; height: 10px; margin-left: 8px; border-radius: 50%; background: var(--pink); box-shadow: 0 0 0 5px rgba(255, 62, 154, .2); }
.chip-1 { right: -2%; top: 52%; }
.chip-3 { left: 26%; bottom: 2%; }

/* Trusted-by strip: continuous horizontal loop */
.trusted { position: relative; padding-top: clamp(56px, 8vw, 104px); padding-bottom: 56px; }
.trusted-head { display: flex; align-items: center; justify-content: space-between; margin-bottom: 20px; }
.trusted-title { color: var(--muted); font-size: .9375rem; font-weight: 500; }
.marquee-toggle {
  width: 44px; height: 44px; border-radius: 50%;
  display: grid; place-items: center; cursor: pointer;
  background: transparent; border: 1px solid var(--line);
  transition: border-color .2s, background-color .2s;
}
.marquee-toggle:hover { border-color: rgba(255, 255, 255, .4); background: rgba(255, 255, 255, .06); }
.marquee-toggle svg { width: 16px; height: 16px; stroke: var(--text); stroke-width: 2.4; stroke-linecap: round; fill: none; }
.marquee-toggle .i-play { display: none; fill: var(--text); stroke: none; }
.marquee-toggle[aria-pressed="true"] .i-pause { display: none; }
.marquee-toggle[aria-pressed="true"] .i-play { display: block; }

.marquee {
  display: flex; overflow: hidden;
  padding-top: 28px; border-top: 1px solid var(--line);
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
  mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
}
.logo-row {
  display: flex; flex-shrink: 0; align-items: center;
  gap: clamp(48px, 6vw, 88px);
  padding-right: clamp(48px, 6vw, 88px);
  animation: marquee 32s linear infinite;
}
.marquee:hover .logo-row,
.marquee:focus-within .logo-row,
.marquee.paused .logo-row { animation-play-state: paused; }
@keyframes marquee { to { transform: translateX(-100%); } }

.logo-row li { flex-shrink: 0; }
.logo-row img { height: 32px; width: auto; max-width: none; opacity: .85; }
.logo-text { font-family: var(--font-display); font-weight: 700; font-size: 1.5rem; letter-spacing: -0.02em; color: rgba(255, 255, 255, .85); }

/* ==========================================================
   Brand / Creator split
   ========================================================== */
.split-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.split-card {
  display: flex; flex-direction: column; align-items: flex-start;
  padding: clamp(28px, 4vw, 52px);
  border-radius: var(--radius-lg);
  scroll-margin-top: 100px;
}
.split-card h3 { font-size: clamp(1.75rem, 3vw, 2.5rem); font-weight: 700; }
.split-card > p { margin-top: 14px; font-size: 1.125rem; max-width: 34ch; }
.split-card .btn { margin-top: auto; }
.for-brands { background: var(--plum); border: 1px solid var(--plum-2); }
.for-brands > p { color: var(--muted); }
.for-creators { background: var(--grad-deep); color: #fff; }

.diamond-list { display: grid; gap: 14px; margin: 32px 0 40px; }
.diamond-list li { position: relative; padding-left: 30px; }
.diamond-list li::before {
  content: ""; position: absolute; left: 4px; top: .55em;
  width: 10px; height: 10px; transform: rotate(45deg);
  background: var(--pink);
}
.for-creators .diamond-list li::before { background: #fff; }

/* ==========================================================
   Creator wall
   ========================================================== */
.wall-head { display: flex; align-items: flex-end; justify-content: space-between; gap: 24px; }
.wall-marquee {
  display: flex; overflow: hidden; margin-top: 48px;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 6%, #000 94%, transparent);
  mask-image: linear-gradient(90deg, transparent, #000 6%, #000 94%, transparent);
}
/* Moved by main.js every frame; clips recycle from the left edge to the end */
.wall-track { display: flex; flex-shrink: 0; gap: 16px; }
.reel {
  position: relative; flex: 0 0 clamp(220px, 24vw, 290px);
  aspect-ratio: 9 / 16;
  border-radius: var(--radius-md); overflow: hidden;
  background: var(--plum);
}
.reel img, .reel video { width: 100%; height: 100%; object-fit: cover; display: block; }
.reel::after { pointer-events: none; }
.reel-toggle {
  position: absolute; inset: 0; z-index: 2;
  background: transparent; border: 0; cursor: pointer;
  border-radius: inherit;
}
.reel-toggle:focus-visible { outline-offset: -4px; }
.reel .play { transition: opacity .2s, visibility 0s; pointer-events: none; }
.reel.is-playing .play { opacity: 0; visibility: hidden; transition: opacity .2s, visibility 0s .2s; }
.reel.is-playing:hover .play, .reel.is-playing .reel-toggle:focus-visible + .play { opacity: 1; visibility: visible; transition: opacity .2s, visibility 0s; }
.play .i-pause { display: none; }
.reel.is-playing .play .i-play { display: none; }
.reel.is-playing .play .i-pause { display: block; margin-left: 0; fill: none; stroke: #fff; stroke-width: 2.4; stroke-linecap: round; }
.reel::after {
  content: ""; position: absolute; inset: 0;
  background: linear-gradient(to top, rgba(21, 10, 31, .7), transparent 40%);
}
.reel-tag {
  position: absolute; left: 14px; bottom: 14px; z-index: 1;
  padding: 6px 12px; border-radius: 999px;
  background: rgba(255, 255, 255, .16); backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px);
  font-size: .875rem; font-weight: 600;
}
.reel-logo { display: flex; align-items: center; height: 40px; padding: 0 14px; }
.reel-logo img { width: auto; max-width: 110px; object-fit: contain; filter: drop-shadow(0 1px 4px rgba(0, 0, 0, .35)); }
.play {
  position: absolute; top: 50%; left: 50%; z-index: 1; transform: translate(-50%, -50%);
  width: 64px; height: 64px; border-radius: 50%;
  display: grid; place-items: center;
  background: rgba(21, 10, 31, .45); backdrop-filter: blur(6px); -webkit-backdrop-filter: blur(6px);
}
.play svg { width: 24px; height: 24px; fill: #fff; margin-left: 3px; }

/* ==========================================================
   Stats
   ========================================================== */
.stats-grid {
  display: grid; grid-template-columns: repeat(2, 1fr);
  border-block: 1px solid var(--line);
}
.stat { display: flex; flex-direction: column; gap: 12px; padding: clamp(36px, 5vw, 64px) clamp(16px, 4vw, 48px); }
.stat:first-child { padding-left: 0; }
.stat + .stat { border-left: 1px solid var(--line); }
.stat-num {
  font-family: var(--font-display); font-weight: 800;
  font-size: clamp(3rem, 8vw, 6.5rem); line-height: 1; letter-spacing: -0.04em;
  background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent;
  font-variant-numeric: tabular-nums;
}
.stat-label { color: var(--muted); font-size: 1.125rem; max-width: 24ch; }

/* ==========================================================
   Founder
   ========================================================== */
.founder-grid {
  display: grid; grid-template-columns: 5fr 7fr;
  gap: clamp(40px, 7vw, 112px); align-items: center;
}
.founder-photo { position: relative; max-width: 440px; width: 100%; isolation: isolate; }
.founder-photo img {
  width: 100%; aspect-ratio: 4 / 5; object-fit: cover;
  border-radius: var(--radius-lg);
}
/* Diamond outline from the logo, sitting behind the portrait */
.founder-outline {
  position: absolute; z-index: -1;
  width: 72%; aspect-ratio: 1; left: -26%; top: 14%;
  border: 2px solid var(--pink); border-radius: 24px; opacity: .7;
  transform: rotate(45deg);
}
.founder-copy > p { margin-top: 22px; color: var(--muted); font-size: 1.125rem; max-width: 56ch; }
.founder-copy > .founder-hook {
  margin-top: 28px; color: var(--text);
  font-family: var(--font-display); font-weight: 700;
  font-size: clamp(1.5rem, 2.6vw, 2rem); line-height: 1.2; letter-spacing: -0.02em; max-width: 24ch;
}
.founder-copy .section-title { max-width: 14ch; }
.about-founder { padding-top: clamp(56px, 8vw, 112px); }

.founder-sign { margin-top: 36px; display: flex; flex-direction: column; gap: 2px; color: var(--muted); }
.founder-sign strong { color: var(--text); font-family: var(--font-display); font-size: 1.25rem; font-weight: 700; }
.sign-line { position: relative; }
.sign-line::after {
  content: ""; position: absolute; left: 0; right: 0; bottom: -4px; height: 3px; border-radius: 3px;
  background: var(--grad); transform-origin: left; transition: transform .9s var(--ease-out) .3s;
}
.motion .founder-sign:not(.is-in) .sign-line::after { transform: scaleX(0); }

/* About story: pink emphasis + the "safe job" strike-through */
.pink { color: var(--pink); font-weight: 700; }
.founder-hook .hook-a, .founder-hook .hook-b { display: block; }
.strike { position: relative; white-space: nowrap; }
.strike::after {
  content: ""; position: absolute; left: -3%; right: -3%; top: 54%; height: .11em; border-radius: .1em;
  background: var(--pink); transform-origin: left; transition: transform .7s var(--ease-out);
}
.motion .founder-hook:not(.struck) .strike::after { transform: scaleX(0); }
.founder-hook .w { display: inline-block; }

/* ==========================================================
   Hero motion layers
   ========================================================== */
/* Hero-only backdrop (created by motion.js) */
.hero-canvas { position: absolute; inset: 0; width: 100%; height: 100%; pointer-events: none; }
.hero-ribbons .ribbon { transform-box: fill-box; transform-origin: center; will-change: transform; }
.cursor-ring {
  position: fixed; left: 0; top: 0; z-index: 60;
  width: 44px; height: 44px; margin: -22px 0 0 -22px;
  border: 1.5px solid rgba(255, 122, 184, .85); border-radius: 50%;
  pointer-events: none; opacity: 0;
  transition: opacity .25s, width .25s var(--ease-out), height .25s var(--ease-out), margin .25s var(--ease-out), background-color .25s;
}
.cursor-ring.is-visible { opacity: 1; }
.cursor-ring.is-hovering { width: 64px; height: 64px; margin: -32px 0 0 -32px; background: rgba(255, 62, 154, .12); }
.hero-visual .diamond { will-change: transform; }

/* ==========================================================
   Statement (word-by-word reveal)
   ========================================================== */
/* Equal space above and below the statement: the hero's logo strip already adds 56px above */
.statement { padding-top: calc(var(--space-section) * 2 - 56px); } /* the hero's logo strip already adds 56px above */
.statement-text {
  font-family: var(--font-display); font-weight: 700;
  font-size: clamp(1.75rem, 4.2vw, 3.5rem); line-height: 1.12; letter-spacing: -0.025em;
  max-width: 24ch; text-wrap: balance;
}
.statement-text .w { display: inline-block; will-change: opacity, transform; }
.statement-text .w.hl {
  background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent;
  padding-bottom: .06em;
}
.section-lead { margin-top: 20px; color: var(--muted); font-size: 1.1875rem; max-width: 52ch; }

/* ==========================================================
   How it works: sticky phone
   ========================================================== */
.process-grid { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(32px, 6vw, 96px); }
.psteps { margin-top: 24px; }
.pstep {
  min-height: 34vh; padding-top: 56px;
  opacity: .32; transition: opacity .4s var(--ease-out);
}
.pstep:first-child { padding-top: 4vh; }
.pstep:last-child { min-height: 0; }
.pstep.is-active { opacity: 1; }
.pstep-num {
  display: inline-block; font-family: var(--font-display); font-weight: 700; font-size: 1rem;
  color: var(--pink); padding: 6px 12px; border: 1px solid rgba(255, 62, 154, .4); border-radius: 999px;
}
.pstep h3 { margin-top: 18px; font-size: clamp(2rem, 4vw, 3.25rem); font-weight: 800; letter-spacing: -0.03em; }
.pstep p { margin-top: 14px; color: var(--muted); font-size: 1.1875rem; max-width: 34ch; }

.phone-stage {
  position: sticky; top: 0; height: 100vh;
  display: grid; place-items: center;
}
.phone {
  position: relative;
  width: min(300px, 70%); aspect-ratio: 9 / 19.2;
  padding: 10px; border-radius: 46px;
  background: linear-gradient(145deg, #3A2450, #170B22 60%);
  box-shadow: 0 0 0 1.5px rgba(255, 255, 255, .14) inset, 0 40px 90px -30px rgba(192, 38, 211, .55), 0 20px 50px -20px rgba(0, 0, 0, .8);
  will-change: transform;
}
.phone::before {
  content: ""; position: absolute; inset: -18%; z-index: -1;
  background: radial-gradient(closest-side, rgba(255, 62, 154, .28), transparent);
  filter: blur(20px);
}
.phone-island {
  position: absolute; top: 20px; left: 50%; z-index: 3; transform: translateX(-50%);
  width: 30%; height: 22px; border-radius: 999px; background: #050208;
}
.phone-screen { position: relative; width: 100%; height: 100%; border-radius: 37px; overflow: hidden; background: var(--plum); }
.screen { position: absolute; inset: 0; opacity: 0; transform: scale(1.04); transition: opacity .6s var(--ease-out), transform .8s var(--ease-out); }
.screen.is-active { opacity: 1; transform: none; }
.screen video { width: 100%; height: 100%; object-fit: cover; }
.screen::after { content: ""; position: absolute; inset: 0; background: linear-gradient(to top, rgba(21, 10, 31, .65), transparent 38%); }
.screen-chip {
  position: absolute; left: 50%; bottom: 26px; z-index: 2; transform: translate(-50%, 12px);
  display: inline-flex; align-items: center; gap: 8px; white-space: nowrap;
  padding: 9px 14px 9px 10px; border-radius: 999px;
  background: rgba(255, 255, 255, .95); color: var(--night); font-weight: 600; font-size: .875rem;
  opacity: 0; transition: opacity .4s .25s, transform .5s .25s var(--ease-out);
}
.screen.is-active .screen-chip { opacity: 1; transform: translate(-50%, 0); }
.screen-chip svg {
  width: 26px; height: 26px; padding: 5px; border-radius: 50%; background: var(--grad-deep);
  fill: none; stroke: #fff; stroke-width: 2.4; stroke-linecap: round; stroke-linejoin: round;
}

/* ==========================================================
   What we do + Why MK Influence
   ========================================================== */
.included {
  position: relative; overflow: hidden; isolation: isolate;
  margin-top: 48px;
  padding: clamp(28px, 4vw, 56px);
  background: var(--plum); border: 1px solid var(--plum-2); border-radius: var(--radius-lg);
}
/* Soft pink spotlight that follows the cursor (position set by motion.js) */
.included::before {
  content: ""; position: absolute; inset: 0; z-index: -1; pointer-events: none;
  background: radial-gradient(420px circle at var(--mx, 50%) var(--my, 50%), rgba(255, 62, 154, .14), transparent 70%);
  opacity: 0; transition: opacity .5s var(--ease-out);
}
.included.is-lit::before { opacity: 1; }
.check-list { display: grid; grid-template-columns: 1fr 1fr; gap: 22px 48px; }
.check-list li { position: relative; padding-left: 38px; color: var(--text); font-size: 1.0625rem; }
/* Tick icon: the circle and tick draw themselves in when the list reveals */
.ck { position: absolute; left: 0; top: 1px; width: 24px; height: 24px; overflow: visible; }
.ck circle { fill: rgba(255, 62, 154, .12); stroke: var(--pink); stroke-width: 1.5; }
.ck path { fill: none; stroke: var(--pink); stroke-width: 2.4; stroke-linecap: round; stroke-linejoin: round; }
.motion .check-list .ck circle {
  stroke-dasharray: 68; stroke-dashoffset: 68; fill: rgba(255, 62, 154, 0);
  transition: stroke-dashoffset .7s var(--ease-out), fill .5s ease .35s;
}
.motion .check-list .ck path {
  stroke-dasharray: 16; stroke-dashoffset: 16;
  transition: stroke-dashoffset .45s var(--ease-out) .35s;
}
.motion .check-list li.is-in .ck circle { stroke-dashoffset: 0; fill: rgba(255, 62, 154, .12); }
.motion .check-list li.is-in .ck path { stroke-dashoffset: 0; }

/* ==========================================================
   Contact page + forms
   ========================================================== */
.contact-page { padding-top: clamp(56px, 8vw, 112px); }
.contact-grid { display: grid; grid-template-columns: 5fr 7fr; gap: clamp(32px, 6vw, 88px); align-items: start; }
.contact-grid > *, .field-row > *, .field { min-width: 0; }
.contact-intro .section-title { max-width: 12ch; }
.contact-points { display: grid; gap: 14px; margin-top: 32px; }
.contact-points li { position: relative; padding-left: 26px; color: var(--muted); }
.contact-points li::before {
  content: ""; position: absolute; left: 3px; top: .55em; width: 9px; height: 9px;
  transform: rotate(45deg); background: var(--pink);
}
.contact-points strong { color: var(--text); }
.contact-direct { margin-top: 32px; color: var(--muted); }
.contact-direct a { color: var(--text); font-weight: 600; text-underline-offset: 4px; }

.form-card {
  padding: clamp(24px, 3.5vw, 44px);
  background: var(--plum); border: 1px solid var(--plum-2); border-radius: var(--radius-lg);
}
.form-switch {
  position: relative; display: grid; grid-template-columns: 1fr 1fr;
  padding: 5px; margin-bottom: 32px;
  background: var(--night); border: 1px solid var(--plum-2); border-radius: 999px;
}
.form-switch button {
  position: relative; z-index: 1; min-height: 46px;
  background: none; border: 0; border-radius: 999px; cursor: pointer;
  color: var(--muted); font: 600 1rem var(--font-body);
  transition: color .25s;
}
.form-switch button[aria-checked="true"] { color: #fff; }
.form-switch-pill {
  position: absolute; top: 5px; bottom: 5px; left: 5px; width: calc(50% - 5px);
  border-radius: 999px; background: var(--grad-deep);
  transition: transform .4s var(--ease-out);
}
.form-switch[data-active="creator"] .form-switch-pill { transform: translateX(100%); }

.enquiry-form { display: grid; gap: 20px; }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.field { display: grid; gap: 8px; align-content: start; }
.field label { font-weight: 600; font-size: .9375rem; }
.req { color: var(--pink); }
.field input:not([type=checkbox]):not([type=file]), .field select, .field textarea {
  width: 100%; min-height: 50px; padding: 12px 16px;
  background: var(--night); color: var(--text);
  border: 1px solid rgba(255, 255, 255, .16); border-radius: 12px;
  font: 400 1rem var(--font-body);
  transition: border-color .2s, box-shadow .2s;
}
.field textarea { resize: vertical; min-height: 130px; line-height: 1.5; }
.field select { appearance: none; padding-right: 44px; cursor: pointer;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%23CBB9D6' stroke-width='2' stroke-linecap='round'%3E%3Cpath d='m6 9 6 6 6-6'/%3E%3C/svg%3E");
  background-repeat: no-repeat; background-position: right 16px center; background-size: 18px; }
.field input::placeholder, .field textarea::placeholder { color: rgba(203, 185, 214, .55); }
.field input:focus, .field select:focus, .field textarea:focus {
  outline: none; border-color: var(--pink); box-shadow: 0 0 0 3px rgba(255, 62, 154, .25);
}
.field input[type=file] { max-width: 100%; color: var(--muted); font: 400 .9375rem var(--font-body); }
.field input[type=file]::file-selector-button {
  margin-right: 14px; padding: 10px 16px; cursor: pointer;
  background: var(--night); color: var(--text); font: 600 .9375rem var(--font-body);
  border: 1px solid rgba(255, 255, 255, .25); border-radius: 999px;
}
.help { color: var(--muted); font-size: .875rem; }
.field-check { grid-template-columns: auto 1fr; align-items: start; gap: 12px; }
.field-check input { width: 22px; height: 22px; margin-top: 1px; accent-color: var(--pink); cursor: pointer; }
.field-check label { font-weight: 400; color: var(--muted); }
.field-check .error { grid-column: 1 / -1; }
.has-error input:not([type=checkbox]), .has-error select, .has-error textarea { border-color: #FF8FA3; }
.error { color: #FFB3C1; font-size: .875rem; font-weight: 600; }
.form-errors {
  padding: 16px 18px; border-radius: 12px;
  background: rgba(255, 143, 163, .1); border: 1px solid rgba(255, 143, 163, .45); color: var(--text);
}
.form-errors ul { margin-top: 8px; padding-left: 18px; list-style: disc; }
.form-errors a { color: #FFB3C1; }
.btn-submit { justify-self: start; min-width: 200px; }
.btn-submit:disabled { opacity: .7; cursor: progress; }
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
/* 'hidden' must win over the forms' display: grid, so only one form shows */
.form-card [hidden] { display: none !important; }
.form-note { color: var(--muted); font-size: .875rem; margin-top: -6px; }
.optional { color: var(--muted); font-weight: 400; }

.form-success { text-align: center; padding: 40px 8px; }
.form-success:focus { outline: none; }
.success-icon {
  display: grid; place-items: center; width: 64px; height: 64px; margin: 0 auto 20px;
  border-radius: 50%; background: var(--grad-deep);
}
.success-icon svg { width: 30px; height: 30px; fill: none; stroke: #fff; stroke-width: 2.6; stroke-linecap: round; stroke-linejoin: round; }
.form-success h2 { font-size: 2rem; font-weight: 800; }
.form-success p { margin-top: 10px; color: var(--muted); }

/* Elements that glide in (only when motion.js is running) */
.motion [data-reveal] { opacity: 0; transform: translateY(32px); }

/* ==========================================================
   CTA
   ========================================================== */
.cta-card {
  position: relative; overflow: hidden;
  padding: clamp(48px, 8vw, 112px) clamp(24px, 6vw, 96px);
  border-radius: var(--radius-lg);
  background: var(--grad-deep);
  scroll-margin-top: 100px;
}
.cta-card::after {
  content: ""; position: absolute; right: -8%; top: 50%;
  width: clamp(240px, 36vw, 460px); aspect-ratio: 1;
  transform: translateY(-50%) rotate(45deg);
  border: 2px solid rgba(255, 255, 255, .35); border-radius: 24px;
  pointer-events: none;
}
.cta-card h2 { font-size: clamp(2.25rem, 5.6vw, 4.5rem); font-weight: 800; max-width: 14ch; letter-spacing: -0.03em; }
.cta-card > p { margin-top: 20px; font-size: 1.125rem; max-width: 44ch; }
.cta-card .hero-actions { position: relative; z-index: 1; }
.cta-email { margin-top: 28px; position: relative; z-index: 1; }
.cta-email a { font-weight: 600; text-underline-offset: 4px; }

/* ==========================================================
   Footer
   ========================================================== */
/* Slim footer: name on the left, one row of links (the header logo stays in view) */
.site-footer { border-top: 1px solid var(--line); }
.footer-row {
  display: flex; align-items: center; flex-wrap: wrap;
  gap: 8px 40px; min-height: 76px;
}
.footer-name {
  margin-right: auto; color: var(--text); text-decoration: none;
  font-family: var(--font-display); font-weight: 700; font-size: 1.125rem; letter-spacing: -0.01em;
}
.footer-links, .footer-contact { display: flex; flex-wrap: wrap; align-items: center; gap: 4px 26px; }
.footer-links a, .footer-contact a {
  color: var(--muted); text-decoration: none; padding: 8px 0; font-size: .9375rem;
  transition: color .2s;
}
.footer-links a:hover, .footer-contact a:hover { color: var(--text); }
.footer-contact { padding-left: 40px; border-left: 1px solid var(--line); }
.footer-base {
  display: flex; justify-content: space-between; flex-wrap: wrap; gap: 4px 24px;
  padding-block: 14px; border-top: 1px solid var(--line);
  color: var(--muted); font-size: .8125rem;
}

/* ==========================================================
   Load sequence (hero only)
   ========================================================== */
@media (prefers-reduced-motion: no-preference) {
  .js .hero-copy > *, .js .diamond, .js .chip { opacity: 0; }
  .js.loaded .hero-copy > * { animation: rise .8s var(--ease-out) forwards; }
  .js.loaded .hero-copy > :nth-child(2) { animation-delay: .1s; }
  .js.loaded .hero-copy > :nth-child(3) { animation-delay: .2s; }
  .js.loaded .diamond { animation: unfold 1s var(--ease-out) forwards; }
  .js.loaded .d-lg { animation-delay: .15s; }
  .js.loaded .d-top { animation-delay: .35s; }
  .js.loaded .d-bottom { animation-delay: .45s; }
  .js.loaded .chip { animation: pop .6s var(--ease-out) forwards; }
  .js.loaded .chip-1 { animation-delay: .8s; }
  .js.loaded .chip-3 { animation-delay: 1.1s; }
}
@keyframes rise { from { opacity: 0; transform: translateY(18px); } to { opacity: 1; transform: none; } }
@keyframes unfold { from { opacity: 0; transform: scale(.82) rotate(-6deg); } to { opacity: 1; transform: none; } }
@keyframes pop { from { opacity: 0; transform: translateY(10px) scale(.94); } to { opacity: 1; transform: none; } }

@media (prefers-reduced-motion: reduce) {
  .logo-row { animation: none; flex-wrap: wrap; flex-shrink: 1; justify-content: center; gap: 28px 40px; padding-right: 0; }
  .logo-row[aria-hidden="true"], .marquee-toggle { display: none; }
  .marquee { -webkit-mask-image: none; mask-image: none; }
  .wall-toggle { display: none; }
  .wall-marquee { overflow-x: auto; -webkit-mask-image: none; mask-image: none; padding-inline: var(--gutter); }
  .pstep { opacity: 1; }
  *, *::before, *::after { transition-duration: .01ms !important; }
}

/* ==========================================================
   Responsive
   ========================================================== */
@media (max-width: 960px) {
  .hero-grid { grid-template-columns: 1fr; }
  .hero h1 { font-size: min(9.4vw, 4.25rem); }
  .hero-visual { justify-self: center; max-width: 460px; margin-top: 16px; }
  .split-grid { grid-template-columns: 1fr; }
  .founder-grid { grid-template-columns: 1fr; }
  .contact-grid { grid-template-columns: 1fr; }
  .process-grid { grid-template-columns: 1fr; }
  .phone-stage { position: relative; height: auto; order: -1; padding: 24px 0 8px; }
  .phone { width: min(240px, 62%); }
  .pstep { min-height: 0; padding-top: 40px; opacity: 1; }
  .pstep:first-child { padding-top: 16px; }
  .pstep:last-child { min-height: 0; }
  .founder-photo { max-width: 360px; justify-self: center; }
  .footer-row { flex-direction: column; align-items: flex-start; gap: 6px; padding-block: 20px 12px; }
  .footer-contact { padding-left: 0; border-left: 0; }
}

@media (max-width: 820px) {
  .menu-toggle { display: block; }
  .nav-links {
    position: absolute; left: 0; right: 0; top: 100%;
    flex-direction: column; align-items: stretch; gap: 0;
    padding: 8px var(--gutter) 24px;
    background: var(--night); border-bottom: 1px solid var(--line);
    display: none;
  }
  .nav-links.open { display: flex; }
  .nav-links a:not(.btn) { padding: 14px 0; font-size: 1.125rem; border-bottom: 1px solid var(--line); }
  .nav-cta { margin-top: 20px; }
}

@media (max-width: 600px) {
  .hide-sm { display: none; }
  .logo-row { animation-duration: 24s; }
  .field-row { grid-template-columns: 1fr; }
  .btn-submit { justify-self: stretch; }
  .check-list { grid-template-columns: 1fr; }
  .footer-contact a { overflow-wrap: anywhere; }
  .chip { font-size: .8125rem; padding: 8px 12px 8px 8px; }
  .chip-icon { width: 24px; height: 24px; }
  .chip-1 { right: 0; top: 50%; }
  .chip-3 { left: 14%; bottom: 0; }
  .hero-actions .btn { flex: 1 1 100%; }

  /* ---- Phone-only: a shorter page with less scrolling ---- */

  /* Hero: smaller photo cluster, tighter logo strip, buttons side by side */
  .hero { padding-top: 32px; }
  .lead { margin-top: 16px; }
  .hero-actions { margin-top: 24px; }
  .hero-actions .btn { flex: 1 1 0; padding: 0 12px; }
  .hero-visual { max-width: 300px; margin-top: 8px; }
  .trusted { padding-top: 36px; padding-bottom: 32px; }
  .trusted-head { margin-bottom: 12px; }
  .marquee { padding-top: 18px; }

  /* Numbers: side by side */
  .stats-grid { grid-template-columns: 1fr 1fr; }
  .stat, .stat:first-child { padding: 24px 0; }
  .stat + .stat { padding-left: 16px; }
  .stat-num { font-size: 2.6rem; }
  .stat-label { font-size: .9375rem; }

  /* How it works: compact steps, with a smaller phone above them */
  .phone-stage { padding: 12px 0 0; }
  .phone { width: min(200px, 54%); }
  .psteps { margin-top: 8px; }
  .pstep, .pstep:first-child { padding-top: 28px; }
  .pstep { display: grid; grid-template-columns: auto 1fr; column-gap: 14px; align-items: center; }
  .pstep-num { grid-row: 1; padding: 4px 10px; font-size: .875rem; }
  .pstep h3 { grid-row: 1; margin-top: 0; font-size: 1.75rem; }
  .pstep p { grid-column: 1 / -1; margin-top: 8px; font-size: 1rem; }

  /* For brands / For creators: swipe between the two cards */
  .split-grid {
    display: flex; gap: 12px; overflow-x: auto; scroll-snap-type: x mandatory;
    margin-inline: calc(var(--gutter) * -1); padding-inline: var(--gutter);
    scrollbar-width: none;
  }
  .split-grid::-webkit-scrollbar { display: none; }
  .split-card { flex: 0 0 86%; scroll-snap-align: center; padding: 26px 22px; }
  .split-card h3 { font-size: 1.6rem; }
  .split-card > p { margin-top: 8px; font-size: 1rem; }
  .diamond-list { gap: 10px; margin: 18px 0 24px; font-size: .9375rem; }

  /* What we do: tighter list */
  .section-lead { font-size: 1rem; margin-top: 12px; }
  .included { margin-top: 24px; padding: 22px 18px; }
  .check-list { gap: 14px; }
  .check-list li { font-size: .9375rem; padding-left: 34px; }

  /* Ready to be part of it */
  .cta-card { padding: 36px 22px; }
  .cta-card > p { font-size: 1rem; margin-top: 12px; }
  .cta-card .hero-actions { margin-top: 22px; }
  .cta-email { margin-top: 18px; }
}